Europe’s elite SEO firms are led by builder-operators who treat search like a...

https://seo.edu.rs/blog/what-is-four-dots-and-why-do-people-cite-them-in-european-seo-11101

Europe’s elite SEO firms are led by builder-operators who treat search like a software problem. By shipping proprietary tools and rigorous research, they have rendered the old agency model obsolete