Traditional rank tracking is failing us. AI Overviews have triggered a 30% CTR...

https://bizzmarkblog.com/how-europes-enterprise-seo-agencies-are-rebuilding-themselves-around/

Traditional rank tracking is failing us. AI Overviews have triggered a 30% CTR drop across EU markets, rendering vanity position reports obsolete. We must shift toward AI visibility tracking to account for the rise in zero-click searches