What NOT to Do When Running a Blog Giveaway: Lessons from Successful Renovation Contractors
https://www.web-bookmarks.win/how-a-niche-renovation-blog-s-giveaway-turned-into-a-lead-gen-machine-after-a-few-faceplants
Run a giveaway on your renovation blog and expect a shower of qualified leads, right? Not so fast. Many contractors treat giveaways like a magic trick: wave a prize and wait for the phone to ring